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Quantitative Marketing for Actuaries
Quantitative Marketing for Actuaries This article is an overview of an SOA seminar on ... and other quatitative approaches for evaluating direct marketing programs. Marketing and distribution;Predictive ...- Authors: Jay Jaffe
- Date: Jan 2001
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance>Marketing and distribution - Life Insurance
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Dante's Inferno and Risk Management
Dante's Inferno and Risk Management The author points out how being an enterprise risk ... manager can give an actuary a broader view of the direct marketing business. The actuary should not just ...- Authors: Jay Jaffe
- Date: Jan 2006
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Actuarial Profession; Enterprise Risk Management
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A Database Marketer’s Dilemma: When To Stop Marketing?
A Database Marketer’s Dilemma: When To Stop Marketing? ... This article looks at the question, Should the direct mail marketer sell products until the point at ...- Authors: Jay Jaffe
- Date: Jan 2000
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
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Mass Marketing Of Individual Health Insurance
Mass Marketing Of Individual Health Insurance The panel at this session of ... including Section 125 products, trends and problems in direct response, and claim settlement issues. Antiselection;Claims ...- Authors: Jay Jaffe, Richard H Wille, James P Daly
- Date: Apr 1989
- Competency: External Forces & Industry Knowledge
- Publication Name: Record of the Society of Actuaries
- Topics: Health & Disability>Health insurance
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Health Disparities and Inequalities in the United States: A Role and Opportunity For Actuaries
Health Disparities and Inequalities in the United States: A Role and Opportunity For Actuaries ... in response to those findings. Health care quality;Health care reform;Health factors;Health insurance;Health ...- Authors: Jay Jaffe
- Date: Jul 2011
- Competency: External Forces & Industry Knowledge
- Publication Name: In The Public Interest
- Topics: Public Policy
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Senior Market: More Diverse Than You Think
life insurance, health insurance, and long-term care insurance products. *Mr.Hunter,not a memberof the ... credit reporting industry, which is my company's primary business, and describe how the credit reporting ...- Authors: Jay Jaffe, Warren A Hunter, D Lynn Taylor, Mory Katz
- Date: Apr 1995
- Competency: External Forces & Industry Knowledge
- Publication Name: Record of the Society of Actuaries
- Topics: Demography
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Non-Traditional / Mass Marketing Sales Techniques
stretch of the imagination is mass marketing or direct response a new discipline. The economic changes ... opportunity to put together some thoughts on how direct marketing can complement an agency force, l've ...- Authors: Craig M Baldwin, George C Collins, Jay Jaffe, Leonard N Samson, Paul A Schuster
- Date: Oct 1984
- Competency: External Forces & Industry Knowledge
- Publication Name: Record of the Society of Actuaries
- Topics: Life Insurance
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Keeping Current about Underwriting
Keeping Current about Underwriting This article notes the available pulications from Hank George, ... -- InstanceBeginEditable name="Header" --> News Direct – Number 56 | June 2007 <!-- InstanceEndEditable ...- Authors: Jay Jaffe
- Date: Jun 2007
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Health & Disability; Life Insurance>Underwriting - Life Insurance
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Marketing and Product Development for the Senior Market
Marketing and Product Development for the Senior Market Panelists discuss how product design, ... about the Medicare Supplement market, the long-term-care [LTC] market, and travel-cancellation insurance ...- Authors: Jay Jaffe, H Lund, James O'Connor, Christopher J Rogers
- Date: Oct 2002
- Competency: External Forces & Industry Knowledge
- Publication Name: Record of the Society of Actuaries
- Topics: Health & Disability>Health insurance; Life Insurance>Marketing and distribution - Life Insurance; Long-term Care>Long-term care insurance
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Academics Confirm Wisdom of Customer Lifetime Value
News Direct Newsletter May 2004 – Issue No. 47 A few years ago insurance direct marketers ... to run the marketing programs (whether they are direct mail, telemarketing, or use any other media.) Fortunately ...- Authors: Jay Jaffe
- Date: May 2004
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Life Insurance>Marketing and distribution - Life Insurance